HR Community
2024-06-21
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📢 We invite you to the Knowledge Sharing Session "Mission: Employer Brand — Impossible to Resist" from Chernivtsi HR Community
👩💻 Speaker: Yulia Matveeva — Employer Brand Specialist at SoftServe.
Yulia is a marketer with 6 years of experience who loves to brainstorm ideas, work on several projects at the same time and organize technical events. She emphasizes that organizing events is not the only marketing tool that should be used.
🗓 Date: June 21
🕙 Time: 10:00
📍 Location: SoftServe premises, Main Street, 246
Registration via the link: https://docs.google.com/forms/d/e/1FAIpQLSeb66wlZiHGld86IUBN_uDrVjbP-nPMi0YLoRfs5utNT94wdA/viewform
During the session we will consider:
🔹 What is Employer Brand and HR Marketing
🔹 Why should you develop an employer brand and why should companies do it?
🔹 Employer Value Proposition and directions of HR Marketing work
🔹 Cases from Yuli's experience, in particular, about entering new labor markets and campaign approaches to marketing initiatives
Exit:
— Free for Chernivtsi HR community members
— For those who are not members of the community — admission for a donation of UAH 200 or more to collect Yulia on Kazan (UAV that can carry 20 kg over a distance of more than 10 km)
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